User Personas
By building comprehensive user personas, I’ve turned data into empathy—shaping a brand voice that doesn’t just speak to an audience, but resonates with them.
Brand Strategies
From the ground up, I’ve shaped brand architecture and strategy that give marketing efforts meaning—aligning every message, medium, and moment under one resonant identity.
Video Scripts
As an award-winning screenwriter, I bring a storyteller’s eye to branded video—crafting short- and long-form scripts that engage, inspire, and leave a lasting impression.