Web Content & Copy
I’ve developed SEO-optimized web content and conversion-focused copy for multiple websites—including McGee & Co.—contributing to 900,000 monthly organic views and driving measurable increases in average order value and year-over-year conversion rates.
Email / Direct Mail / SMS Content
I’ve crafted targeted email, direct mail, and SMS campaigns delivered to 610,000 monthly subscribers, leveraging persona-driven messaging strategies to engage distinct shopper profiles and drive retention through voice-tailored content.
Product Guides
I’ve researched and written clear, conversion-focused product guides that educate customers, build trust, and inspire confident buying decisions.
